Understanding the Need for Amazon Global Selling (2024)

amazon amazon seller international selling

Understanding the Need for Amazon Global Selling (1)

Amazon Global Selling is a practical and convenient way to sell your products in the global markets. Besides the US and Canada, you can sell your products in Mexico, the UK, Germany, Italy, France, Spain, Netherland, Sweden, Poland, Australia, Japan, China, and India.

Since its inception in2015, the Amazon international selling program for online sellers has captivated more than 30,000 sellers globally. Amazon’s international sales program is very attractive to online sellers as it provides a comprehensive solution as Amazon aims to streamline international online selling. Amazon international provides Amazon sellers with a convenient and easy-to-use platform that makes international selling very convenient.

Hence, the Amazon Global Selling program gives you, as an Amazon seller, easy access to a broader market, fully supported by Amazon’s various seller tools and logistics network. The available tools provided by Amazon will help you or an Amazon seller with product listing, currency conversion, international fulfillment, customs and duties assistance, and customer service in local languages.

With a well-built and well-oiled e-commerce platform, Amazon Global Selling makes international selling almost like a turn-key project. Setting up is easy once you meet all the requirements and proceed with targeted advertising with a ready-made process for any Amazon seller to sell more and faster regardless of whether you have a well-established brand or product or just a simple start-up company. You are good to go!

According to Statista.com, “The global retail e-commerce market share of Amazon in 2019 is projected to account for 13.7 percent of worldwide retail e-commerce sales. In the United States, Amazon is expected to account for over half of the local e-commerce market.”

Considering the financial benefits, convenience, and practical value that Amazon Global Selling brings to the table, Amazon sellers who are keen on expanding their global business operations should consider the program.

A Global Business Opportunity

Understanding the Need for Amazon Global Selling (2)

As we have previously discussed, the Amazon Global Selling program makes it convenient for an aspiring Amazon international seller to venture into the global market. Being part of the Amazon Global Selling program would automatically give any prospective participant easy access to the enormous number of existing Amazon international customers.

As of 2020, it is estimated that there are more than 300 million active Amazon customer accounts worldwide. And that figure doesn’t include the 150 million members of Amazon Prime globally. With the hundreds of millions of Amazon customers scattered globally, Amazon developed state-of-the-art international logistics to support customers shopping all over the world.

All the convenience and privileges are given to a single Amazon seller central account. Not to mention being able to participate in various consumer activities in different Amazon stores worldwide. Interested? If you need help setting up an international Amazon account, we at Sellers Launch can help you. Just reach out to Sellers Launch, and we will be more than happy to schedule a meeting with you.

Amazon Regions and Stores

To give you an idea of the enormous possibilities if you decide to venture into Amazon Global Selling, here is an updated list of Amazon regions and active Amazon stores.

Amazon International – Americas

Amazon International – Europe

Amazon International – Asia-Pacific

Amazon International – Middle East

Benefits of Amazon Global Selling

Still undecided about venturing into a global expansion? Here are some reasons why you should seriously consider going global.

  1. Access to a Global Retail Market

Since Amazon already has the platform, market, and international logistic structure in place, Amazon Global Selling offers the convenience of a ready-made international organization. It provides Amazon Sellers with the ability to sell to the top international retail markets more quickly than trying to enter the international markets on your own. By launching internationally on Amazon, you gain immediate access to its global customers in more than 180 countries.

  1. Access 12 Marketplaces with Just 3 Accounts

Like all Amazon Global Selling members, you can apply for a single account for every major marketplace -- namely, Americas, Europe, and Asia-Pacific – then set up shop on any or all of the 12 sites under each marketplace that suit you best. With only three accounts to manage and access the entire Amazon world, moving into the global market becomes much simpler and more convenient.

Or you may decide to begin in a single marketplace area. A seller set up on Amazon Americas, for example, can already start expanding into the three additional American marketplaces; namely, Canada, Mexico, and Brazil; without having to set up different new accounts.

  1. Easy International Payment

With access to a built-in currency converter, Amazon Global Selling makes getting paid so much easier. The currency converter enables Global Amazon retailers in all Amazon participating countries to get paid through their local banks in their local currencies. If you are a US bank account holder, using the currency converter is free of charge.

  1. Convenient Product Fulfillment

Selling by exporting products to other countries can be costly and involves much paperwork, not to mention the horrendous amount of red tape and other business hassles on top of shipments and returns. These are but some of the reasons why some people don’t want to go global.

Amazon Global Selling came out with the best logistic features of selling on Amazon – FBA or Fulfillment by Amazon. With FBA plus a ready customer base for your products, selling globally suddenly becomes very convenient.

  1. Language Support

Customer service or customer support is another major challenge for an Amazon seller when venturing into international sales. Amazon Global Selling removes this hurdle by providing full support for all local languages in every country they operate.

How Can We Help?

If international sales were easy, every seller with a dream to go global would have done it already. Doing it alone, you will face a lot of challenges, but with Amazon Global Selling, the business is practically set up, making it easier for you to focus on developing your product and business operation.

Need more help? We at Sellers Launch can help you set up your account. Just reach out to Sellers Launch, and we will be more than happy to schedule a meeting with you.

Want to talk about working together to grow your Amazon business?

Book a Meeting

Understanding the Need for Amazon Global Selling (2024)

FAQs

Understanding the Need for Amazon Global Selling? ›

Amazon

Amazon
Amazon was founded on July 5, 1994, by Jeff Bezos in Bellevue, Washington. The company originally started as an online marketplace for books but gradually expanded its offerings to include a wide range of product categories. This diversification led to it being referred to as "The Everything Store".
https://en.wikipedia.org › wiki › Amazon_(company)
Global Selling is a practical and convenient way to sell your products in the global markets. Besides the US and Canada, you can sell your products in Mexico, the UK, Germany, Italy, France, Spain, Netherland, Sweden, Poland, Australia, Japan, China, and India.

What is Amazon global selling? ›

Amazon Global Selling SEND: A cross-border shipping solution that enables FBA sellers to ship their products from India to Amazon fulfillment centers globally.

How does Amazon Global work? ›

The Amazon Global Store allows you to easily discover a wide selection of international products available from Amazon's websites around the world without leaving Amazon.com. When you purchase an international product, it is shipped and sold to you from outside the United States by an overseas Amazon affiliate.

Why do Amazon trade internationally? ›

For Amazon, when sellers expand internationally it improves product selection and competition, providing customers with more choice and lower prices.

What are the advantages of Amazon operating internationally? ›

Pros of Amazon International Selling

The most significant advantage of Amazon's international selling is instant brand recognition. There's no need to advertise or promote a product to a new international region if you decide to sell there; Amazon already does that for you.

What is global selling? ›

Amazon Global Selling is a program that allows you to sell your products internationally. AGS opens sellers up to wider markets, increasing their chances of making money. If your product is doing well on your local market, the next logical step would be to spread to adjacent markets.

How do I enable global selling on Amazon? ›

When you sign up to sell on Amazon.com, Amazon.ca, or Amazon.mx, your seller account is automatically enabled to sell in both marketplaces. You can switch between marketplaces using the marketplace switcher in Seller Central. This allows you to list products and manage orders in each marketplace.

What global strategy does Amazon use? ›

Amazon's strategy is focused on diversification. At its core, Amazon is an online store. The e-commerce business contributes to over 50% of the company's total revenue but a large portion of the revenue comes from supporting third-party businesses to sell on its platform.

How do I get rid of global selling on Amazon? ›

Here are the key steps to close your global selling accounts on Amazon: - Go to Seller Central and select Settings. Under Account Info, choose Close Account. - On the Close Account page, select the reason for closing the account.

How successful is Amazon globally? ›

The steadily increasing sales figures speak for themselves — Amazon hit nearly 575 billion U.S. dollars in net sales revenue worldwide in 2023. Due to its global scope and reach, Amazon is considered one of the most valuable brands worldwide.

Which country is Amazon best selling in? ›

USA: The Largest and Most Competitive Marketplace in the World. Undoubtedly, the most well-known and largest Amazon marketplace is the US market. It currently accounts for approximately 69.3% of Amazon's revenue and attracts nearly three billion website visitors each month.

Can you sell on Amazon from anywhere in the world? ›

If you're an aspiring entrepreneur looking to sell your products on Amazon, you may be wondering if you can use the Fulfilment by Amazon (FBA) service from another country. The answer is yes, but it's important to understand the requirements and limitations.

Can I sell foreign products on Amazon? ›

Absolutely. Several avenues are open to you. Amazon Global Selling: This feature lets sellers list and sell their products in multiple countries. You can use the Amazon Seller Central platform to manage your international inventory, pricing and orders.

Does Amazon do business internationally? ›

Accelerate your international sales using the power of Amazon's global brand. With over 200 million paid Prime members globally and hundreds of millions of worldwide active customer accounts, you can leverage Amazon's global scale using Amazon's state-of-the-art international logistics capabilities.

What does Amazon global shipping mean? ›

We ship products internationally with AmazonGlobal. Available product lines, shipping rates, and fees may vary depending on the delivery address for your order.

How much is the global account subscription fee? ›

Amazon International Selling Fees

You can choose between two subscription plans - The Individual Selling Plan which enables you to pay a flat rate of $0.99 for every sale made or the Professional Selling Plan which enables you to pay a monthly fee of $39.99.

Who is the biggest Amazon seller in the world? ›

Who are the top 1,000 Amazon sellers?
#Store name12 mo
1MEDIMOPS299,147
2Appario Retail Pri…175,726
3musicMagpie171,349
4momox fr117,224
6 more rows
Mar 6, 2024

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